What is Market Automation?
Market automation is an innovative and invaluable tool to streamline digital marketing processes. It combines software, digital technologies, and artificial intelligence techniques to automate parts of routine marketing activities. As a result, market automation has transformed the field of marketing. Automation enables marketers to build more efficient target marketing campaigns, analyse customer behaviours quickly and […]
The Ultimate Guide to Influencer Marketing 2023
Influencer marketing is generating much chatter – but why? What exactly is influencer marketing, and how can businesses capitalise on it? Let us answer these questions for you. Influencers have taken celebrity endorsements to the next level; by adapting their strategy for today’s world and modern consumers, brands can tap into an entirely new pool […]
Affiliate Marketing: Step by Step Guide 2022
Affiliate marketing is the new cool if you want to earn money online. It is one of the most popular methods of making money on the internet. But it is not that easy to start with affiliate marketing. There are many things you need to know to be successful. So, here is the compilation of […]
7 Digital Marketing Trends to Consider for 2022
Many digital marketing trends are emerging, and it can be challenging to keep up. It’s easy to get lost in the noise of what is popular right now or what you read about in blogs. Digital marketers have many digital marketing tools that help in reaching customers online. These tools include paid social media ads […]
Effects of Covid-19 on digital marketing
You might have heard digital marketing when someone talks about their business success. Also, businesses that strive hard for their success utilises digital marketing strategies to reach the top stages of success. However, traditional methods of marketing are not as much in practice now as digital marketing. This directly connects with the changing trends and […]
What is Pay Per Click? A Definitive Guide to learn PPC
According to a marketing report by a credible source, 79 percent of marketers considered pay-per-click marketing fruitful for their businesses. Moreover, 62 percent of industrialists said they would increase their budgets for PPC ads as it suits their businesses best. In the strategies of marketing, PPC has become one of the widely used frameworks. Pay-per-click […]
How Digital Marketing Agency Can Promote Your Business?
A digital marketing agency is a company that helps businesses to attain their business marketing aims and objectives. The digital marketing agency determines what kind of digital marketing strategy fits well with the business. It depends on many aspects, including budget, industry, and time provided for the marketing of that business. A business cannot apply […]
Digital Marketing or Traditional Marketing: Who’s a winner?
In the current era, every business is moving towards digitalisation, especially after Cov-id. But still, it is a hot debate about advertising methods. People believe that traditional marketing has lost its significance, and it is true but not completely. Every business uses marketing strategies to reach a potential audience. Some are getting the expected results, […]
Digital Marketing and Digital Marketing Methods
Digital Marketing is “the practice of reaching prospective clients to convert them into your customers using online technology with the assistance of digital devices”. There are different methods through which digital marketing can be carried out efficiently. The most well-known digital marketing methods include Social networking advertising, Content promotion, Pay-per-click, Search engine Optimisation, Email marketing, […]
